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The Birthplace of the Model T: Henry Ford’s Piquette Plant Celebrates 120 Years
Ford Piquette Avenue Plant Museum
A 1909 Model T in front of the factory where it was made, the Ford Piquette Avenue Plant.
DETROIT, March 6, 2024 (Newswire.com) - The birthplace of the Model T and one of the oldest surviving automotive factories in the world, the Ford Piquette Avenue Plant in Detroit, Michigan, has turned 120 years old. Henry Ford constructed this long, narrow, wood and brick building to provide maximum light and air for his workers between 1904 and 1910. It is where Ford developed the car that put the world on wheels.
As the factory celebrates its birthday milestone, on the heels of the 115th anniversary of the 1908 Model T, the National Endowment for the Humanities (NEH) has awarded the museum a $500,000 Infrastructure and Capacity Building Challenge Grant. This federal grant will match one dollar for every three dollars raised by the museum in support of crucial infrastructure projects and increased accessibility for the many thousands of visitors who tour the historic structure each year.
Today, Piquette is a U. S. National Historic Landmark and nonprofit museum open year-round to the public. Through photographs, film, exhibits, original artifacts, and more than 65 rare vehicles, the museum brings to life the industrial, cultural, and social history of the City of Detroit just after the turn of the century. Saved by community volunteers in 2000, the building is miraculously preserved, offering an unparalleled place to explore early automotive history. It is an iconic tourist attraction in the place known worldwide as The Motor City.
Despite significant repairs to the building over prior decades, however, the site is endangered, and volunteers are racing to install modern infrastructure that will protect it, and its rare vehicle collections, for generations to come.
“Support from the NEH underscores the national significance of the Piquette Plant in American industrial history,” said Jill Woodward, President & Chief Operating Officer of the museum. “This is where Detroit’s origin story as The Motor City begins, right here in our Milwaukee Junction neighborhood, where Ford, Dodge, Cadillac, Detroit Electric and dozens of other automakers and auto suppliers were all operating. We hope community appreciation for our national automotive heritage will help us raise the funds needed to match the NEH challenge.”
The museum is currently tackling an estimated $10 million in capital needs including addressing cloth-covered wiring dating back to 1926, an inoperable fire-suppression system, a 98-year-old elevator, 120-year-old plumbing, and no heating or cooling throughout most of the museum.
“Our greatest artifact is the building itself,” says Woodward. “Visitors from all over the world are amazed to experience the history of this place with its original patina intact.” The museum has engaged Detroit-based architectural firm Albert Kahn Associates to design the enhancements to the building. This partnership is fitting since the legendary late architect and founder of the firm, Albert Kahn, collaborated with Henry Ford to revolutionize the field of industrial architecture.
The first affordable, mass-produced car for everyday people, the Model T sparked a worldwide transformation in manufacturing, transportation, and urban planning, as well as social and cultural trends such as The Great Migration and the population shift from farms to cities. By the early 1920s, every other car on the plant was a Model T. This car was in continuous production for nearly 19 years and more than 15 million were made. Visitors to the Piquette Plant today can stand in Mr. Ford’s secret Experimental Room, in the exact spot where the first Model T was conceived and built.
Matching donations to support the "Preserving the Legend" fund at the Ford Piquette Avenue Plant Museum can be made online at www.fordpiquetteplant.org. For more information, contact [email protected] or call (313) 872-8759.
Contact Information:Jill Woodward
President & COO
[email protected]
313-530-8269
Original Source: The Birthplace of the Model T: Henry Ford's Piquette Plant Celebrates 120 Years
The Birthplace of the Model T: Henry Ford’s Piquette Plant Turns 120
Ford Piquette Avenue Plant Museum
A 1909 Model T parked in front of the Ford Piquette Avenue Plant Museum in Detroit, MI.
DETROIT, March 6, 2024 (Newswire.com) - The birthplace of the Model T and one of the oldest surviving automotive factories in the world, the Ford Piquette Avenue Plant in Detroit, Michigan, has turned 120 years old. Henry Ford constructed this long, narrow, wood and brick building to provide maximum light and air for his workers between 1904 and 1910. It is where Ford developed the car that put the world on wheels.
As the factory celebrates its birthday milestone, on the heels of the 115th anniversary of the 1908 Model T, the National Endowment for the Humanities (NEH) has awarded the museum a $500,000 Infrastructure and Capacity Building Challenge Grant. This federal grant will match one dollar for every three dollars raised by the museum in support of crucial infrastructure projects and increased accessibility for the many thousands of visitors who tour the historic structure each year.
Today, Piquette is a U. S. National Historic Landmark and nonprofit museum open year-round to the public. Through photographs, film, exhibits, original artifacts, and more than 65 rare vehicles, the museum brings to life the industrial, cultural, and social history of the City of Detroit just after the turn of the century. Saved by community volunteers in 2000, the building is miraculously preserved, offering an unparalleled place to explore early automotive history. It is an iconic tourist attraction in the place known worldwide as The Motor City.
Despite significant repairs to the building over prior decades, however, the site is endangered, and volunteers are racing to install modern infrastructure that will protect it, and its rare vehicle collections, for generations to come.
“Support from the NEH underscores the national significance of the Piquette Plant in American industrial history,” said Jill Woodward, President & Chief Operating Officer of the museum. “This is where Detroit’s origin story as The Motor City begins, right here in our Milwaukee Junction neighborhood, where Ford, Dodge, Cadillac, Detroit Electric and dozens of other automakers and auto suppliers were all operating. We hope community appreciation for our national automotive heritage will help us raise the funds needed to match the NEH challenge.”
The museum is currently tackling an estimated $10 million in capital needs including addressing cloth-covered wiring dating back to 1926, an inoperable fire-suppression system, a 98-year-old elevator, 120-year-old plumbing, and no heating or cooling throughout most of the museum.
“Our greatest artifact is the building itself,” says Woodward. “Visitors from all over the world are amazed to experience the history of this place with its original patina intact.” The museum has engaged Detroit-based architectural firm Albert Kahn Associates to design the enhancements to the building. This partnership is fitting since the legendary late architect and founder of the firm, Albert Kahn, collaborated with Henry Ford to revolutionize the field of industrial architecture.
The first affordable, mass-produced car for everyday people, the Model T sparked a worldwide transformation in manufacturing, transportation, and urban planning, as well as social and cultural trends such as The Great Migration and the population shift from farms to cities. By the early 1920s, every other car on the plant was a Model T. This car was in continuous production for nearly 19 years and more than 15 million were made. Visitors to the Piquette Plant today can stand in Mr. Ford’s secret Experimental Room, in the exact spot where the first Model T was conceived and built.
Matching donations to support the "Preserving the Legend" fund at the Ford Piquette Avenue Plant Museum can be made online at www.fordpiquetteplant.org. For more information, contact [email protected] or call (313) 872-8759.
Contact Information:Jill Woodward
President & COO
[email protected]
313-530-8269
Original Source: The Birthplace of the Model T: Henry Ford's Piquette Plant Turns 120
Getmyboat Launches a Brand New App Design
MENLO PARK, Calif., February 26, 2024 (Newswire.com) - Getmyboat, the leader in captained yacht charters and boat rentals worldwide, has unveiled its redesigned app and website for customers and boat owners. The refreshed app offers a more intuitive experience, enhanced boating discovery, and a bright and fun design. The new site is inspired by over a year of research into the needs of boaters everywhere who want to easily find fun, safe, and affordable experiences from a reliable and simple app.
The new homepage is filled with boat listings and inspiring destinations that allow customers to seamlessly find and book any boating experience in their local city or across the globe. Customers will find new playful imagery captured in ‘stickers’ that make Getmyboat more fun and approachable. The product encourages everyone to ‘Make it a Boat Day’, the new company tagline, that conveys the ease and accessibility to turn any event into something special.
"The new look of our app and website reflects the confidence we have in our product to inspire people across the world," said Damian Lewis, Chief Experience Officer of Getmyboat. "We see boats as a platform for experiences, as a venue for connection, exploration, and fun. Our refreshed website is about making personally rewarding boating experiences the focus."
Along with the new site launch, Getmyboat is kicking off its "Made Perfect" advertising campaign to show customers the perfect experience they can have when they Make it a Boat Day. When renters book a trip, they're looking to make it special. Take a typical event -- a birthday, a proposal, or even a business meeting -- and turn it into something perfect and unforgettable. The campaign is live across all digital marketing channels.
"We're passionate about the idea that a day on the water can turn any occasion into a memorable celebration," added Damian. "Our refreshed website and advertising are just the start. We're excited to keep innovating and expanding our services to make boating easier, more accessible, and more fun than ever."
Boat owners will also find that in addition to bringing more customers to the platform, Getmyboat is also emphasizing how they can help power boating businesses. The majority of owners on the platform are local small business entrepreneurs. In order to continue building the ideal boating marketplace, Getmyboat is equally focused on these partners to offer the best tools, the lowest fees in the industry, and 24/7 support.
To learn more about Getmyboat and experience the new website, please visit www.getmyboat.com
About Getmyboat:
Getmyboat is the world's biggest and best marketplace for fun, safe, and easy boating experiences of all kinds. Launched in 2013, over 2 million customers have gone boating through the platform, with 170,000+ listings across 184 countries and thousands of 5-star reviews for boat owners and captains. 30% of trips are boat rentals, while 70% of trips are captained by licensed and insured professionals, so customers feel safe while they enjoy being together with family and friends on the water.
Contact Information:Val Streif
Marketing Manager
[email protected]
6122982535
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Original Source: Getmyboat Launches a Brand New App Design
